Honestly WTF

Levi’s + Maine = Fall 2012

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For their fall collection Levi’s turned to a handful of craftsmen and artisans, of the breathtaking state of Maine, for inspiration. So when they asked me and a few other editors to join them on a road trip along the coast of the Pine Tree State, I knew it would be a trip of a lifetime. From Portland to Deer Isle, the four day adventure was unforgettable: stopping at the China Sea Marine Trading Co to visit the man behind maritime antiques and nautical salvages, lunching on the ubiquitous lobster roll, witnessing handcrafted blankets and scarves being made at Swans Island Blankets, feeling the craftsmanship behind a freshly made chair at Windsor Chairmakers, snacking on a beautiful array of fresh vegetables and cheese at Salt Water Farm, meeting Yoshiko Wada, the artist responsible for introducing the art of Japanese shibori to the US, at the Haystack Mountain School of Crafts, and finally admiring Marlinespike Chandlery‘s impressive collection of decorative knots, lanyards and ropes. It was obvious why the colors, materials, textures, techniques, and traditions of Maine influenced the little, yet important, details from this season’s offerings. Be sure to look out for some special collaborations with Swans Island Blankets and Marlinespike Chandlery, for their Made Here collection, in your local neighborhood store. Thank you for showing me all that is beautiful in Maine, Levi’s – I can’t wait to return!

(all images by HonestlyWTF)

31 Comments

  1. Hope    August 23, 2012

    I just love Maine. My husband and I went there on our honeymoon. It’s one of my favorite places in the world.

  2. SuzyMcQ    August 23, 2012

    Thanks so much for sharing. Love the breadth of the images you captured, from the scenery to the artifacts, food and artisan offerings. That steamed lobster looked amazing!

  3. Yolie    August 23, 2012

    Love. Beautiful pics! There is something very romantic and serene about Maine. My husband and I visited there a couple of years ago and enjoyed it very much. Thanks so much for sharing! Love your blog!

  4. ruth    August 23, 2012

    my fiance’s family has a cottage in maine and for the past 3 summers we have spent a glorious week enjoying the cool nights, delicious lobster, and general calm. i love it and crave a bit of the relaxation and pine tree smell on a constant basis…

  5. Laurie    August 23, 2012

    Don’t wait for Levi or anybody else to come back to Maine. We Mainers love to have visitors. There are always inexpensive places to stay and good food to eat. Late summer early fall sees the leaves turning a glorious array of yellow to orange-red and gold. The air is fresh and clean. Cost of visiting is low compared to most places. No reason not to visit anytime you get the urge for a calm laid back vacation with friendly people. We are the reason people come north. We will be here .. Ayah!

  6. Roco    August 23, 2012

    Seriously, I’ve been trying to make it out to Maine for like 3+ years now. And this just makes me ashamed of myself…

    roco-coco.com

  7. Emily    August 23, 2012

    Born and raised in Maine it’s always good to see the recognition it deserves! Living in Boston now I’m starting to miss it…hope to be back soon! Its such a great state.

  8. patrik    August 29, 2012

    Maine is a breath-taking place,,I hope you all had a great 4 day vacation/ break

  9. Bob    September 14, 2012

    I am from Bar Harbor, I miss it so much. These photos bring back some great memories!

  10. Tammy    October 13, 2012

    Obviously a beautiful place but love that you find the beauty in a stack of crates or a pile of ropes.

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