Roucha

Effortless. Timeless. Ageless. Cool AF. Jill Wegner, founder and former CEO of cult luxury boutique Totokaelo, has applied her same passion of craftsmanship and smart dressing to her new passion project: Roucha. Designed with a strong and intelligent female in mind, each piece is sized on a height-weight chart to fit women of all heights and sizes. I love the ease of wear and the simplicity of color. In a world of overhyped trends and wasteful fashion, this is a refreshingly amazing concept.

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12 Comments

  1. Rena wrote:

    Absolutely amazing!
    xx Rena
    http://www.dressedwithsoul.com

    1.11.18
    Reply
  2. Michelle wrote:

    I really like the relaxed cuts and the long coats!
    https://www.makeandmess.com/

    1.11.18
    Reply
  3. Patty wrote:

    I love the style of all these pieces, and yet I have no place to wear them. I live in Texas and everyday the weather is different and I am in the boonies, its just jeans and a T-shirt kind of culture.

    Patty

    1.11.18
    Reply
  4. Krystal wrote:

    YES.

    1.11.18
    Reply
  5. Kay wrote:

    Everything looks amazing, reminds me a lot of Vince! Thanks for sharing <3

    https://www.myblackcloset.com/

    1.11.18
    Reply
  6. whereis wrote:

    Vavvv. Your seems very nice. You are very good. Thanks
    gezilecekyerler.com

    1.13.18
    Reply
  7. Asshly wrote:

    Casual outfits, love it!

    http://www.femmeontrend.com

    1.14.18
    Reply
  8. Very nice outfits

    1.16.18
    Reply
  9. que nota wrote:

    What beauties this piece and more for the style that the models project, but what is clear is that they are perfect for a cold climate

    1.17.18
    Reply
  10. Luminaire wrote:

    Love the shoes!!

    1.22.18
    Reply