There is an undeniable cool factor to the utilitarian Kånken daypack. Fjällräven, which means Arctic Fox in Swedish, originally designed the Kånken in 1978 for kids with back problems due to book carrying. Today this iconic Swedish brand has become a beloved icon for generations all around the world, selling over 200,000 bags a year. A simple and functional design that has stood the test of time. I want one! Question is: what color??

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(Kanken backpacks $74.99 available at Amazon; images via KankenismConcret FlowersAlta MiraDentelle & FleursThe Silver Lining, and Blushing Ambition)