I find that my style is constantly evolving and as of late, I’ve been making an effort to strip my wardrobe down to high quality, pared down and versatile pieces. That’s why I’m so drawn to The Line, an online retail store curated by Vanessa Traina Snow and Morgan Wendelborn. The Line celebrates unique but classic wardrobe staples like the perfect black heel or the perfect pair of camel car coat. But it doesn’t stop there. You can shop the entire store, in person, in a light filled loft on SoHo’s Greene Street appropriately dubbed The Apartment. Make an appointment to browse through the clothing in the walk in closet, check out beauty products in the bathroom, view art in the bedroom and shop home products throughout the apartment. A new, ingenious kind of shopping experience – I love it.

(images courtesy of The Line)