The name “Molly” dates back to the 80’s, referring to a California girl who was unique amongst all other girls. A Molly looked her best by being true to herself. Helena Christensen has teamed up with Odd Molly once again as the photographer for their Fall 2010 campaign with Daisy Lowe, the ultimate Molly. My favorite piece from the collection is this limited edition hooded scarf made from vintage saris…because we should all “be odd by being yourself.”
Recommended in Cool Hunting
Spanish Moss + Upstate Giveaway
Our Shibori tie dye tutorial was the first DIY we featured on HonestlyWTF, almost two years ago. So not only do we have a soft spot for this ancient Japanese dyeing method, we can truly appreciate a well […]
Gray Malin Giveaway
Oh, how we love Gray Malin‘s ability to transport us to far away destinations like Sydney, Lisbon, Rio and even Marfa. After swooning over his À la Plage, À la Piscine collection a few months ago, […]




woah.. that head piece/scarf thingy is amazing!
so beautiful, i want one!!!
I think you just introduced me to my new obsession.
Like I needed another.
Lovely, I see a DIY in my future.
So many unique and wonderful pieces that it is hard to decide which to buy. I fell so hopelessly in love with Odd Molly that I am compelled to spread its delight far and wide.